Learn Content Writing Free Courses

May 20, 2024

How to Learn Content Writing For Free

Have you been dreaming of becoming a content writer but don't know where to start?

Are you discouraged by the high fees charged by writing courses and training programs?

If you're nodding your head in agreement, then you're not alone.

Learning content writing can seem like an insurmountable task, especially if you're working on a tight budget. But what if we told you that you could learn content writing for free?

Yes, you read that right. With the right online resources, you can learn content writing at your own pace without breaking the bank.

In this blog, we'll discuss the top six online courses that offer free content writing training.

So, if you're ready to take your first step towards a career in content writing, read on to discover the best free resources available.

Let's get started on the journey to learning content writing for free!

1. Great Learning's Content Marketing Basics

Great Learning's Content Marketing Basics is an excellent online course for individuals looking to learn content writing for free. This comprehensive course covers all aspects of content marketing, from strategy development to content creation and distribution.

By enrolling in this course, you can gain valuable knowledge and skills to develop effective campaigns and advance your career. The Content Marketing Basics course begins by explaining the concept of content marketing and its benefits in reaching a target audience. It also highlights the differences between content marketing and advertising, emphasizing their distinct purposes.

As you progress through the course, you will learn about various content marketing tools such as WordPress, Google Analytics, Ahrefs, Moz, Mailchimp, Hootsuite, and Buzzsumo, and how to effectively use them.

Enrolling in the Content Marketing Basics course is simple and requires no prerequisites. The course is entirely free, allowing anyone interested in learning more about content marketing and building a career in it to get started.

With lifetime access to the course materials, you can revisit the content whenever needed, ensuring that you stay up-to-date with the latest trends and best practices in content marketing.

2. Coursera's Content Writing Courses

Coursera is a popular platform for online learning, offering a wide range of courses in various fields. Among these courses, content writing has gained significant attention from aspiring writers and professionals looking to enhance their skills.

Coursera's content writing courses are considered some of the best online resources for learning content writing for free. These courses are designed to cater to both beginners and experienced content writers, providing valuable insights into the world of content creation.

By enrolling in Coursera's content writing courses, learners can gain knowledge about search engine optimization (SEO), keyword usage, and crafting engaging content that resonates with the target audience. One of the key advantages of Coursera's content writing courses is the partnership with world-class institutions and course providers. This ensures that the course material is up-to-date and relevant to the current industry standards.

Moreover, Coursera offers certificates upon completion of the courses, which can add value to your resume and help you stand out in the job market. For individuals with no prior experience in content writing, Coursera's courses can serve as an excellent starting point.

By following the course curriculum and participating in practical assignments, learners can develop essential writing, research, and SEO skills required for a successful career in content writing.

3. Hubspot's Content Writing Certification

HubSpot's Content Writing Certification is a highly recommended online course for those looking to learn content writing for free. This comprehensive course is designed to help individuals develop in-demand creative skills that are essential for a successful career in content writing and marketing.

The course covers a wide range of topics, including content marketing basics, search engine optimization (SEO), and strategies for generating customers through SEO. It also provides valuable tips and tricks for creating a content strategy and brainstorming blog topics.

The certification is globally recognized, making it an excellent addition to your resume, portfolio, or LinkedIn profile. HubSpot Academy's Content Marketing course is suitable for beginners, intermediates, and experts alike. It consists of 14 lessons, 54 videos, 11 quizzes, and takes approximately 6 hours and 12 minutes to complete.

Upon completion, learners will have a solid understanding of content writing and marketing principles, as well as the practical skills needed to excel in this field.

4. Udemy's SEO Training

If you're looking to learn content writing for free, Udemy's SEO Training is one of the best online courses available. This comprehensive course covers the complete process of SEO content writing for various formats, such as websites, webpages, blogs, articles, whitepapers, guides, infographics, and more. It teaches you how to write traffic-generating content in different formats like How-To, What/Why/Who, Listicle, Pillar Page, and Newsjacking.

The course also includes sample content pieces for various content types and formats, allowing students to easily apply the instructions provided in each lecture. Additionally, it introduces students to the top 28 content creation tools that make writing for blogging and web content creation easier than ever before.

Udemy's SEO Training course is designed to help students learn to write SEO-friendly content pieces that search engines rank highly. It covers essential factors such as anchor links, inbound links, and page ranking.

By taking this course, you will gain a comprehensive understanding of all types of keywords that make up a high-quality SEO copy. You will also learn how to search for keywords on your own and create rich, authoritative, and authentic content pieces.

5. Open2Study's Writing for the Web

Open2Study's Writing for the Web is an excellent online course for those looking to learn content writing for free. This course, taught by Frankie Madden, a senior user experience consultant at Stamford Interactive, focuses on understanding the differences between writing for print and writing for the web.

It highlights how to accommodate the needs of online readers through web design, writing style, structure, and search engine optimization. The course covers various techniques for writing for online readers, such as what to consider before starting to write, characteristics of good online content, writing for your audience, and maintaining your content.

More specifically, learners will gain knowledge on how to structure a web page, create engaging headlines, and use links effectively.

6. University of California's Content Marketing Certification Course (Coursera)

The University of California, Davis offers an exceptional online course for those looking to learn content writing for free. This course, titled "The Strategy of Content Marketing," is available on Coursera and is a collaboration between UC Davis Extension and the leading content marketing authority, Copyblogger.

The course aims to equip learners with the core strategies used by content marketers to acquire and retain customers profitably. Throughout the course, students will learn how to develop, optimize, and implement a content marketing strategy, analyze and measure the effectiveness of content marketing, write compelling copy, use a strategic framework when writing, and build their professional brand and authority through content marketing.

Additionally, the course provides practical guidance on putting the ideas presented into action and building one's personal brand through content marketing. This self-paced course is suitable for both beginners and experienced content writers, as it offers valuable insights and knowledge that can help improve writing skills and stay ahead in the ever-changing world of content writing.

By taking this course, learners can present themselves as writers who take their work seriously, prioritize improving their skills, and produce better work than the average, untrained content writer.


Learning content writing for free is not only possible but also accessible to anyone with an internet connection. With the right online courses, you can develop your skills, learn new techniques, and discover the secrets to writing compelling and engaging content.

Remember, learning is a continuous process, and as a content writer, you must constantly hone your craft to stay relevant and competitive in the industry. Whether you're a beginner or an experienced writer, taking advantage of the free resources available online can give you the edge you need to succeed.

So, if you're ready to take the next step in your content writing journey, explore the six online courses we've discussed and find the one that best fits your needs and goals. With dedication, hard work, and the right resources, you can master the art of content writing and unlock endless opportunities for growth and success.